Social Media Brilliantly Explained

Blogs and social media networks are redefining the way brands advertise goods and services. Some argue that the traditional model for advertising is no longer relevant. Brands and agencies are faced with having to adapt in order to survive. Leveraging social media is unchartered territory for everyone. Both brands and advertising agencies have yet to figure out how to harness or understand the power of word-of-mouth advertising. There is more to social media advertising then starting a facebook page.

This video by 22squared breaks down the complex web of social media and how it pertains to advertising. It’s done in a way that even a 10 year old can understand it.

What’s Your Take?

You think brands have to adapt in order to survive? Do find that clients have a hard time wrapping their heads around social Media? Do you think this video helps? Leave me a comment and let me know what you thing.