Green. It’s The New Black.
Are you as tired of the going green craze as I am? What corporations are calling sustainability is nothing more then a few superficial measures use to pacify growing pressure from consumers. From a design standpoint the going green trend is plagued with visuals clichés and platitudes.
In the midst of all the visual pollution I ran into the work of illustrator/graphic designer Christoph Niemann. His approach to the topic is truly a breath of fresh air (pun intended).
Below is a collection of his inspirational Bio-Diversity posters featured in The opinion section of New York Times. Click on the thumbnails below to see for yourself.
What’s Your Take?
Do think companies only take steps towards going green when it impacts the bottom line? Are their efforts more than skin deep? From a design standpoint, what do you think of the Christoph Niemann posters?
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